We blend art and technology to create visual experiences that inspire and transcend.
ABOUT US
Established in 2003, Poston is one of the most renowned production studios in Chile and Latin America, specializing in 3D and 2D animation, innovation, and visual effects for commercials, series, feature films, and all types of content.
Driven by creative ideas and executed with professionalism, our primary goal is to meet and exceed our clients’ expectations. We collaborate closely with top brands, agencies, and production companies from the earliest stages of each project, ensuring excellence within the agreed timeline.
Established in 2003, Poston is one of the most renowned production studios in Chile and Latin America, specializing in 3D and 2D animation, innovation, and visual effects for commercials, series, feature films, and all types of content.
Our unwavering commitment, creativity, vision, and professionalism have earned recognition at prestigious international festivals, solidifying Poston’s position as an industry leader.
Our reputation is built on a world-class team of artists and professionals who deliver outstanding service through top-tier solutions and technical excellence.
Our unwavering commitment, creativity, vision, and professionalism have earned recognition at prestigious international festivals, solidifying Poston’s position as an industry leader.
SERVICES
The most versatile studio in LATAM
Our company specializes in CGI, VFX, and Innovation, offering a diverse range of services across these fields. Here’s an overview of what we can do.
Animation & cgi
Concept Art
Graphic Design
Character Design
Backgrounds & Props
3D Creation from layout to final assets
CGI Lighting & Shading
Character Animation
3D / CGI Animation, products, vehicles, animals
Cloth simulation
Particles & Fluids
Story Telling
Motion
Editing & Compositing
On set supervision
VFX
Coloring & grading
Adaptations
Versioning
Innovation
Artificial Intelligence
Augmented Reality
Virtual Reality
Apps
Metaverse
Mini games
Content
VFX
VFX Supervision
Production Services
Originals
Co-productions
Animation & cgi
Concept Art
Graphic Design
Character Design
Backgrounds & Props
3D Creation from layout to final assets
CGI Lighting & Shading
Character Animation
3D / CGI Animation, products, vehicles, animals
Cloth simulation
Particles & Fluids
Story Telling
Motion
Editing & Compositing
On set supervision
VFX
Coloring & grading
Adaptations
Versioning
Innovation
Artificial Intelligence
Augmented Reality
Virtual Reality
Apps
Metaverse
Mini games
Content
VFX
VFX Supervision
Production Services
Originals
Co-productions
WORKS
VFX Services
We create visual effects for movies and series, adding everything from small details to full CG worlds. Our team offers end-to-end VFX services, from concept to final delivery, helping bring stories to life in a way that feels real and exciting.
ORIGINALS
At Poston, we craft films that entertain, inspire, and resonate with global audiences. Our stories are rooted in Latin spirit and created with a universal appeal, designed to reach and move as many people as possible. We’re driven by a passion for storytelling that sparks laughter, tears, and dreams.
Films that families, friends, and audiences of all ages will want to experience and share. We believe in cinema that feels vibrant, human, and full of heart, made to be celebrated on the big screen.
UN LIKE DE NAVIDAD
Synopsis:
Catalina, a young influencer who has lost all faith in Christmas, decides to ruin the holiday for her siblings. But when she receives a mysterious Instagram message from someone calling themselves “Official Santa Claus”, she’s led on a magical journey that will change her perspective—and her family’s—forever.
Directed by: Boris Quercia
Written by: Boris Quercia, Diego Ayala, Joaquín Matamala
Produced by: Poston, Atacama Pictures
Genre: Family Comedy, Christmas
Runtime: 91 minutes
Country: Chile
Status: Completed
Starring: Sara Buzeta, Ignacia Antonia, Rodrigo Salinas, Francisca Imboden
¿cuándo te vas?
Synopsis:
Patricio and Érica, a couple in their fifties dreaming of finally enjoying life together, face an unexpected problem: their nearly 32-year-old daughter, Natalia, refuses to leave home—and has no plans to become independent. Desperate, the parents resort to increasingly outrageous strategies to kick her out, from “subtle” gifts to advice from an artificial intelligence. What starts as a simple plan soon spirals into a whirlwind of misunderstandings and family chaos.
Directed by: Boris Quercia
Written by: Boris Quercia, Aníbal Herrera
Produced by: Poston Digital Arts, Irrumpir, Atacama Pictures
Genre: Comedy
Runtime: 90 minutes
Country: Chile
Status: Completed
Starring: Álvaro Rudolphy, Francisca Imboden, Luciana Echeverría
EL NIÑO Y LA MONTAÑA
Synopsis:
The story, simple yet powerful, follows a young boy as he faces his own personal mountain. Along the way, sacrifice and perseverance intertwine with tenderness and nostalgia, in a journey where dreams aren’t just chased… they’re honored.
With endearing characters and lifelike environments that feel drawn from everyday life, this short film doesn’t aim solely to entertain. Its true purpose is to stir emotions, spark reflection, and remind us that sometimes, reaching the top is only the beginning of a much deeper journey. One of memory, identity, and inspiration.
A short film that will make you look inward, as you watch its young protagonist gaze ever upward.
Duration: 11 minutes
Directors: Santiago Aguilera & Gabriel Monreal
Executive Producers: Hernán Leal, Gonzalo Pomés, Claudio Villarroel, Santiago Aguilera
Original Idea: Hernán Leal
Adapted Screenplay: Pablo Aguirre, Santiago Aguilera, Kylie Trupp & Gabriel Monreal
Animation Director: Sebastián Pagueguy
Sound Studio: Miranda y Tobar
INNOVATION
Were art and creativity meets thechnology
AXE - Sweet Fighter Mini Game
Minigame
For Unilever’s AXE brand, we created a 16-bit style mini game called “Sweet Fighter.”
From art direction to programming, we developed the entire experience to live as an activation at music festivals in Germany.
The idea was to give AXE’s audience a fun way to spend their downtime while discovering the style and features of the new fragrances.
bch lollapalooza
Artificial Inteligence +CGI
For this TV commercial for Banco de Chile and Lollapalooza, we developed a fully 3D astronaut character who stars in a cinematic journey through space.
While the character and animation were crafted entirely in 3D by our team, the cosmic backgrounds and spaceship environments were generated using AI tools, allowing us to explore bold visual concepts with remarkable speed and creativity.
All compositing and post-production were also done in-house, ensuring a polished and cohesive final piece that reflects the brand’s innovative and future-forward vision.
AXESS BY AXE
Mobile metaverse
AXES by AXE is a groundbreaking mobile metaverse that brings together gaming, music, digital connections, and real-world rewards, all designed specifically for Gen Z.
Built from scratch with its own rules and digital economy powered by AX Coins, AXS lets users earn and redeem rewards like concert tickets, exclusive events, music memberships, avatar wearables, and even trips to meet top artists like Bizarrap.
More than 100,000 organic users spend an average of five minutes per session in the app, engaging with mini games, community chats, and exclusive digital drops. AXES by AXE isn’t just an app, it’s a movement that blends scent, sound, and play into a digital experience like no other.
Vitral
Augmented Reality
"NETFLIX MAYA Y LOS 31988"
Augmented Reality
As part of an innovative promotional campaign for the Netflix series *Maya and The Three*, our team conceived a unique experience by harnessing the power of augmented reality technology.
We completely transformed Santiago’s iconic cable car system into an immersive journey through the *Teca Empire*, creating an unforgettable experience for everyone.
The app served as a digital portal to the magical world of Maya and her companions, inviting all visitors to explore the series on a deeper and more interactive level.
SORIANA
Augmented Reality
Soriana gifted its entire executive team a pop-up book at the end of the year to celebrate the achievements led by its CEO.
As a technological and innovative complement to this creation, we embedded overlay animations into several QR codes integrated into the book’s pages.
For the grand finale, we incorporated a 3D animated short film into the book’s final QR code, unfolding the story of the journey to success with art inspired by the book and a poetic narrative.
SAUDI EXPERT
Avatars
For Saudi Expert, we developed an interactive installation for a tourism fair in Saudi Arabia.
The experience featured a 3D digital host designed to answer questions and guide visitors through the available content. Users could interact via custom-designed buttons or a touchscreen interface, creating a fully immersive and intuitive experience.
All animations were integrated into Unity, enabling smooth transitions and real-time responses to user interactions. This innovative setup served as a modern alternative to the traditional—and often outdated—information desk.
With fluid animations and complementary actions, the digital host kept visitors informed about all the tourism activities available in the region. The sample video shown is one of 30 animations created to address frequently asked questions, each accessible via a touchscreen totem equipped with interactive buttons.
REXONA CLINICAL
Virtual Reality
Leveraging the power of Virtual Reality, Rexona challenged us to create an experience that would put their deodorant to the ultimate test, under the most extreme conditions.
The mission? Walk across a narrow beam suspended 100 meters in the air, from one skyscraper to another, all while proving both your courage and your deodorant’s performance.
Participants were transported onto a virtual beam hanging from a crane, tasked with grabbing a Rexona Clinical deodorant mid-crossing. If you caught it, you won. If not, a dramatic (virtual) fall awaited.
This high-stakes VR activation became the hit of the summer, generating massive buzz, strong brand recall, and reinforcing the key message: with Rexona Clinical, you stay dry even in high-pressure situations.
REXONA CLINICAL
Realidad virtual
Leveraging the power of Virtual Reality, Rexona challenged us to create an experience that would put their deodorant to the ultimate test, under the most extreme conditions.
The mission? Walk across a narrow beam suspended 100 meters in the air, from one skyscraper to another, all while proving both your courage and your deodorant’s performance.
Participants were transported onto a virtual beam hanging from a crane, tasked with grabbing a Rexona Clinical deodorant mid-crossing. If you caught it, you won. If not, a dramatic (virtual) fall awaited.
This high-stakes VR activation became the hit of the summer, generating massive buzz, strong brand recall, and reinforcing the key message: with Rexona Clinical, you stay dry even in high-pressure situations.
MUSEO INTERACTIVO MIRADOR
Virtual Reality
In 2020, we embarked on an exciting project with the Interactive Museum of Santiago, creating an innovative 11-minute virtual reality experience designed to immersively educate visitors about the constellations.
This VR journey aims to reveal the deep connection and practical significance constellations have held for humanity throughout history.
It’s a captivating exploration of our interaction with the stars, showcasing how ancient civilizations relied on constellations for navigation, timing harvests, and much more.
AWARDS
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LET'S CONNECT
Av. del valle Norte 961, of 3707
Ciudad Empresarial, Santiago, Chile
ZIP: 8580710
hello@poston.studio
WORK WITH US
Want to join our team?
Send your reel!
jobs@poston.studio
NEW BUSINESS
Executive Director & Partner
Gonzalo Pomés
gonzalo@poston.studio
Executive Producers
Paulina Muñoz
pali@poston.studio
Carol Venegas
carol@poston.studio
Show Runner Content
Joaquín Matamala
joaquin@poston.studio